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Welcome to the new A-P-A website.

Privacy Policy

Welcome to Automation Products & Accessories Ltd (the "Site").

We understand that privacy online is important to users of our Site, especially when conducting business.
This statement governs our privacy policies with respect to those users of the Site ("Visitors") who visit without transacting business and Visitors who register to transact business on the Site and make use of the various services offered by Automation Products & Accessories (collectively, "Services") ("Authorised Customers").

Who are we?

Automation Products & Accessories Ltd is registered company number 09050037 and registered office is : 4 Merrow Drive, Warner’s End, Hemel Hempstead, Herts. HP1 2LZ 

"Personally Identifiable Information"

Refers to any information that identifies or can be used to identify, contact, or locate the person to whom such information pertains, including, but not limited to, name, address, phone number, fax number, email address, financial profiles, social security number, IP address and credit card information.

Personally Identifiable Information does not include information that is collected anonymously (that is, without identification of the individual user) or demographic information not connected to an identified individual.

What Personally Identifiable Information is collected?

The personal information we collect might include your name, address, telephone number, email address, IP address, and information regarding what pages are accessed and when. If you purchase a product from us, we will also have your invoice and delivery details.

We will never collect sensitive information about you without your explicit consent. The information we hold will be up to date and accurate. You can check the information that we hold about you by emailing us at

If you find any inaccuracies we will delete or correct it promptly.

What organizations are collecting the information?

In addition to our direct collection of information, our third party service vendors (such as credit card companies, clearinghouses and banks) who may provide such services as credit, insurance, and escrow services may collect this information from our Visitors and Authorised Customers. We do not control how these third parties use such information, but we do ask them to disclose how they use personal information provided to them from Visitors and Authorised Customers. Some of these third parties may be intermediaries that act solely as links in the distribution chain, and do not store, retain, or use the information given to them.

How does the Site Use Personally Identifiable Information?

We use Personally Identifiable Information to customize the Site, to make appropriate service offerings, and to fulfil buying and selling requests on the Site. We may email Visitors and Authorised Customers about research or purchase and selling opportunities on the Site or information related to the subject matter of the Site. We may also use Personally Identifiable Information to contact Visitors and Authorised Customers in response to specific inquiries, or to provide requested information.

We review our retention periods for personal information on a regular basis. We are legally required to hold some types of information to fulfil our statutory obligations (for example the avoidance of money laundering). We will hold your personal information on our systems for as long as is necessary for the relevant activity, or for as long as is set out in any relevant contract you hold with us.


With whom may the information be shared?

Third-Party Service Providers working on our behalf: We may pass your information to our third-party service providers, agents, subcontractors and other associated organisations for the purposes of completing tasks and providing services to you on our behalf (for example delivering goods to you or satisfaction surveys).

We will not sell or rent your information to third parties.
We will not share your information with third parties for marketing purposes without your explicit permission.

However, when we use third-party service providers, we disclose only the personal information that is necessary to deliver the service and we have a contract in place that requires them to keep your information secure and not to use it for their own direct marketing purposes.


How is Personally Identifiable Information stored?

Personally Identifiable Information collected by Automation Products & Accessories Ltd is securely stored and is not accessible to third parties or employees of Automation Products & Accessories Ltd except for use as indicated above.

Any personal information that we hold will be held securely in accordance with current law and our internal security policy.

We use industry leading secure server technology that implements Secure Socket Layering (SSL) to protect your details and assist your shopping experience. SSL is the industry standard for encryption and enables millions of secure online transactions on a daily basis



Guidelines/Procedures Regarding Credit Card Information Collected

To allow the use of credit / debit card purchases it is necessary for us to collect certain information for processing and approval. We will only collect this information via telephone.

E-mail Submission of credit card numbers (full or partial) or any related cardholder information (e.g. CVV, CVV2 validation code) via e-mail is strictly prohibited

Payment card security codes (CVV2, CVC2, CID etc) are not to be stored or recorded under any circumstances once a transaction has been processed.

What needs to be protected?

1. Any information used to authenticate a credit card payment transaction. Examples of this information include (but not limited to) credit card number, credit card expiration date, and personal identification number.

2. Any information received during the processing of a credit card payment that identifies the individual cardholder and the cardholder's purchase. Examples of this information include cardholder’s name, purchase description, purchase amount, and other information relating to the transaction.

How we protect the information?

1. Limit the physical access to cardholder data on a need to know basis. (Authorised Persons)

2. Shred cardholder data once it is no longer needed.

3. Identify, in a unique manner, the employees who have access to cardholder information and system resources. This could be a system identifier via a password or a unique combination to a locked area.

4. Authenticate and control passwords through the addition, deletion and modification of users.

5. Change passwords at least on a monthly basis.

6. Maintain a secure area and restrict outsiders’ presence to areas where cardholder information is stored on a temporary basis.

7. Maintain an audit trail that will permit reconstruction of events, if necessary. The audit trail should identify the user, the type of event (Internet, telephone, fax or mail), the date and time of receipt and the credit card transaction description.


What choices are available to Visitors regarding collection, use and distribution of the information?

Visitors and Authorised Customers may opt out of receiving unsolicited information from or being contacted by us and/or our vendors and affiliated agencies by responding to emails as instructed, or by contacting us at

Are Cookies Used on the Site?


We use cookies to help support normal website function and to monitor broad visitor data via Google Analytics. This is an anonymous system that is not able to provide us with personal identifying data

A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences. You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.


How does Automation Products & Accessories Ltd use login information?

Automation Products & Accessories Ltd uses login information, including, but not limited to, IP addresses, ISPs, and browser types, to analyse trends, administer the site.


How does the Site keep Personally Identifiable Information secure?

All of our employees are familiar with our security policy and practices. The Personally Identifiable Information of our Visitors and Authorised Customers is only accessible to a limited number of qualified employees who are given a password in order to gain access to the information. We audit our security systems and processes on a regular basis. Sensitive information, such as credit card numbers or social security numbers, is protected by encryption protocols, in place to protect information sent over the Internet. While we take commercially reasonable measures to maintain a secure site, electronic communications and databases are subject to errors, tampering and break-ins, and we cannot guarantee or warrant that such events will not take place and we will not be liable to Visitors or Authorised Customers for any such occurrences.


Processing of data under GDPR

To ensure compliance with the GDPR, Automation Products & Accessories Ltd uses one or more legal bases for processing your personal data:

Consent – where you have given clear consent for us to process your personal data for a specific purpose.
Contract – where you are a customer, or are in negotiations to become a customer.
Legitimate interests – where it is in yours and our legitimate business interests that we process your data, we’re using that data in ways you would reasonably expect and that have a minimal privacy impact. An example of this would be where we send you information about our products that may be relevant to your work.

Legal obligation – where the processing is necessary for us to comply with the law.

Review of this policy

We keep this policy under regular review. This policy was last updated in May 2018.

We will give you the chance to refuse any marketing email from us. If you no longer wish to receive marketing information from Automation Products & Accessories Ltd then please use the link named “Unsubscribe” located at the bottom of all our marketing emails.

Alternatively you may unsubscribe via speaking to one of our agents.

How you can access and update your information

The accuracy of your information is important to us. We are continually working on ways to make it easier for you to review and correct the information that we hold about you.

We provide Visitors and Authorised Customers with a mechanism to delete/deactivate Personally Identifiable Information from the Site's database by contacting However, because of backups and records of deletions, it may be impossible to delete a Visitor's entry without retaining some residual information. An individual who requests to have Personally Identifiable Information deactivated will have this information functionally deleted, and we will not sell, transfer, or use Personally Identifiable Information relating to that individual in any way moving forward.

You have the following rights about your personal data with ourselves:

  • Right of access to view data we hold

  • Right of correction or deletion of data we hold.

  • Right of limitation or objection to processing of data

  • Right to ask for data in a portable format

For web site users who have registered accounts with ourselves, under their account there is a full range of GDPR tools to request, update or delete the data we hold on that account.

For non-web site account holders who want us to delete, update or ‘forget’ your information, please email us at


What happens if the Privacy Policy Changes?

We will let our Visitors and Authorised Customers know about changes to our privacy policy by posting such changes on the Site. However, if we are changing our privacy policy in a manner that might cause disclosure of Personally Identifiable Information that a Visitor or Authorised Customer has previously requested not be disclosed, we will contact such Visitor or Authorised Customer to allow such Visitor or Authorised Customer to prevent such disclosure.



This web site may contain links to other web sites. Please note that when you click on one of these links, you are moving to another web site. We encourage you to read the privacy statements of these linked sites as their privacy policies may differ from ours.

© 2021 Automation Products & Accessories Ltd , All rights reserved.

Unauthorised duplication or publication of any materials from this Site is expressly prohibited.

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